Close-up of a marble countertop with wooden cabinetry and books in a home interior.

RW BESPOKE HOME INTERIORS

RW creates high end bespoke furniture for properties in London, the UK and as far as the USA. Based in Surrey, the company is expanding to a new location with updated workshop facilities. A brand refresh was needed to reflect the company’s high-end clients and truly reflect the incredible range and quality of work across a range of beautiful homes.

Client: River Woodwork, bespoke home interiors
Brief: Brand refresh, digital brochures & website
Website: riverwoodwork.com

A dark-colored cover design for RW Architectural Cabinetry, featuring gold text and logo, with the tagline 'Bespoke Home Interiors'.
Design board for RW Architectural Cabinetry showcasing interior bedroom and bathroom decor, color palette, and logo.

Originally called River Woodwork and well established under this name, the move to RW felt like a natural evolution - with many clients referring to the company as RW. Visually it becomes a brand marque, as if adding their initials to signify quality and craftsmanship. Also having started the company based on woodworking, the scope has now expanded to creating anything from almost any material. The use of RW is a way keeping a nod to the origins, whilst simplifying for the future.

Close-up of a custom wooden home interior with a marble countertop, a handleless cabinet, and a round logo with 'RW Architectural Cabinetry' on the wall, along with the text 'Bespoke Home Interiors'.

Digital brochures displaying the latest portfolio of completed projects served to show prospective interior designers and architects the range and quality of work. RW are commissioned by both interior designers and architects as part of a property renovation.

Close-up of a modern bathroom sink area with two brown bottles labeled 'hand lotion' and 'hand wash', a white vessel sink, a textured beige wall, a dark wood cabinet with a gold lock, and a black panel with branding and 'Bathrooms' text.
A wooden kitchen cabinet filled with tea cups, mugs, and a teapot, with a coffee machine and jars on the countertop.
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  • A living room with a wooden bookshelf displaying books and decorative items, a light-colored armchair with a patterned cushion, and a dark-colored pillow, with a partial view of the room's interior.
  • A dressing room reception desk with a beige and wood finish, displaying a black woven handbag, beige wallet, sunglasses, a gold watch, and jewelry; a dark blue flowerpot with greenery; a logo reading "RW Architectural Cabinetry" in gold at the top right corner; the words "Dressing Rooms" in gold at the bottom right corner.
  • A decorative interior scene featuring a green vase with white flowers on a wooden table, framed artwork on the wall, and a black sign with gold lettering that reads 'Architectural Cabinetry' and 'Interiors'.
Screenshot of a laptop displaying a home decor website with a bedroom setup, including pillows, a bedside table with a lamp, flower vase, and photo frame.

The website primarily serves as an online portfolio for interior designers and architects, with a view to hiring RW for the next home renovation. Whilst also giving location details and the benefits of being close the London, the newly located workshop is highlighted as both a meeting point for clients and an indication of how the company combines modern manufacturing technology with craftsmanship.

Webpage featuring interior design images: the top image shows a bedroom with a beige headboard, decorative pillows, a nightstand with a lamp, vase, and small framed photo; the bottom image displays a kitchen with dark wood cabinetry, a coffee machine, and a marble backsplash.

Individual story threads conveyed not only the facilities available but the quality of the experiences, enhanced through the beautifully designed interiors that create spaces to escape to.

Webpage displaying interior design services, with interior photos of a workspace, bedroom, and workshop in a clean layout.
A webpage showing interior design options for rooms, including kitchens, bathrooms, dressing rooms, living rooms, bars & wine rooms, and general interiors, with images and labels for each room type.
  • Collage of five interior bathroom designs with modern fixtures, mirrors, and natural light.

  • A collage of six images showcasing various kitchen designs. The first image features a modern kitchen with large windows, a white island, and light wood cabinets. The second showcases a kitchen with white cabinets, a black table, and large windows. The third displays a white kitchen with a large island, pendant lighting, and barstools. The fourth features a bright white kitchen with a breakfast bar and white cabinetry. The fifth shows a kitchen with a white island, pendant lights, and a bouquet of flowers on the counter. The sixth image captures a room with built-in wooden cabinetry and a countertop.

  • Collage of interior decor images including a dressing room with glass cabinets, a table with decorative stones, a vanity desk with a vase of flowers, and a cozy workspace with a lamp and framed photograph.

Screenshot of an interior design website showcasing luxury bedroom interiors with modern decor and color schemes.

Completed projects are shown room by room, and as complete homes in various locations. This allows people to search in different ways, depending on the size of their project.

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