A selection of smaller trading projects for local businesses and start-ups. Small budgets and working one-on-one with a client means the process is efficient and leads to work that very much reflects the client and their business.

Branding edit

A black and white logo with a large letter G and a stylized pie chart segment inside it.

GIRL EATS BAKERY & CAFE

An identity created for a local business that created deliciously crafted cakes of all shapes and flavours. The small cafe and bakery also catered for events and delivered bespoke orders locally. Girl Eats founder Samantha had a natural talent for baking as well as having a very clear vision for her brand.

Client: Local bakery and cafe
Brief: Brand creation, print & social collateral

Cover of a bakery menu or sign titled 'Girl Eats Cakes & Bakes' with a logo above it, featuring a circular emblem with a stylized 'G' and 'E' inside.
A badge with a scalloped edge featuring a brown and cream logo with the letter 'G' and a stylized 'Q' inside.
A cookbook cover titled 'Girl Eats Cakes & Bakes' featuring a chocolate cake dusted with powdered sugar, with a slice removed, on a white marble board, and a small bowl of vanilla ice cream in the foreground.
A cookbook cover titled 'Girl Eats Cakes & Bakes' featuring a cheesecake topped with strawberries and powdered sugar, with a slice cut out and a silver cake server beside it.
Logo for Henry Ward Hall featuring a stylized emblem with an oval shape and a small cross in the center, with the text 'HWH' and 'Henry Ward Hall' below.

HENRY WARD HALL MUSIC VENUE

A local Hastings church hall repurposed as a venue for live music and community events. The logo reflects the desire to reflect the beautiful and historical interior, with the aim to attract both audiences and acts from around the country to taste the unique acoustics and atmosphere.

Client: Local church converted for live music
Brief: Brand creation, print & social collateral

Henry Ward Hall logo with stylized teal arches and a four-leaf clover, featuring the initials HWH and the full name Henry Ward Hall underneath.
Logo for Henry Ward Hall featuring a purple rainbow and a clover with the text 'HW H' above 'Henry Ward Hall'.
Logo for Henry Ward Hall with a red and orange rainbow and a four-leaf clover symbol.
  • A poster advertising live music at Henry Ward Hall with a red illustration of the hall and bold red text, featuring teal decorative elements and contact information.
  • Promotional poster for a live music event at Henry Ward Hall with purple and pink text and graphics, featuring a stylized building illustration, the HWH logo, and event details.
  • Poster advertising live music event at Henry Ward Hall, featuring a red and orange design with a university building and rays emanating from above.
Interior of a historic auditorium with a stage behind a curved balcony, wooden pews, ornate architecture, and a pipe organ at the back.
Outline of a downward-pointing triangle with nested, smaller triangles inside.

GABRIELA VERGARA

Brand mark and packaging for Gabriela Vergara. Gabriela was looking to launch her jewellery to a more exclusive market after several years of painstakingly building her business based on beautiful handmade pieces - low on quantity and high in quality.

Client: Independent handmade jewellery
Brief: Branding, stationery & packaging

Business card with a light pink background, featuring a stylized logo of a white inverted triangle with a stylized 'G' inside. Text below reads 'GABRIELA VERGAR' and 'Handmade Jewellery'.
A pink background with a repeating geometric pattern and a white G inside a downward triangle outline in the center.
A blank piece of paper with the logo and contact information of Gabriela Vergara, a handmade jewelry designer, at the top and bottom, placed on a pink patterned background.
Business stationery set including a large white envelope, two pink business cards, and a pink card with a white logo, all branded with GABRIELA VERGARA Handmade Jewellery, on a pink patterned background.
Various jewelry packaging boxes and bags in pink and white with the logo of a triangle, designed for Gabriela Vergara Handmade Jewellery. The packaging includes boxes with pull-out drawers, a shopping bag, and a standing display card.
Logo for the Craft Beer Cab Company featuring a bottle with wings and stylized text.

THE CRAFT BEER CAB

This particular start-up began with a chance meeting of two strangers on a South London street while flagging down a London cab. One had the brewing experience, the other a marketing head, and so began a very successful business (and marriage). The business grew from taking locally brewed craft beer out to events in an old cab to successfully opening two craft beer bars.

Client: Independent Craft Beer in a London cab & cabin
Brief: Branding, stationery & packaging

A black and white playing card with text and a graphic of a beer bottle with wings, advertising a craft beer cab company and a phone number.
A black-and-white graphic design featuring beer mugs, bottles, and cabs arranged in a circular pattern around the text 'The Ace of Cabs,' with decorative swirls, a beer bottle with wings, and branding for a craft beer cab company established in 2015.
A woman wearing a black t-shirt with the words 'The Craft Beer Cab Company' and a graphic of a beer bottle with wings, paired with distressed denim jeans and a brown leather belt.
White T-shirt with a graphic of a beer bottle with wings and the text "The Ace of Cabs Est. 2015" printed on the back.
View of a craft beer bar called 'Beer Cabin' with large front window showing customers inside, hanging lights, and sign outside advertising $2.50 beer.
A hand holding a craft beer glass with a foamy head in front of a brewery window with the words 'The Craft Beer Cabin' in the background.
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